Aventon Re-Frame Now Available | Upgrade Your Ride
November 20, 2025
Aventon is redefining how riders can upgrade to new ebike with with the introduction of the Aventon Re-Frame Program. Available at participating Aventon Signature Dealers nationwide, Re-Frame creates a seamless way for riders to trade in an ebike and move into a new Aventon model.
Explore how the program works: aventon.com/pages/aventon-reframe-program.
To celebrate the launch, a holiday campaign will run from November 20th through December 24th, offering riders a $200 bonus when trading-in an e-bike toward a new Aventon.
Simply bring in your current ebike (most brands) and upgrade to a brand new Aventon.
A Simple Way to Trade In and Trade Up
-
Re-Frame is designed for convenience from the moment a rider walks into the shop. Riders bring in their current ebike, receive an instant valuation using the program’s real-time pricing tool, and apply that trade-in value toward a new Aventon. Additional incentives may be available for certain older ebikes, including models from brands like Rad Power Bikes and comparable categories.
The focus is on simplicity. Upgrade the ride. Support the rider. Keep quality bikes in circulation.
Built to Strengthen Local Bike Shops
Re-Frame gives local bike shops a new advantage. By offering a clear, streamlined way to accept trade-ins, Signature Dealers can turn used ebikes into guaranteed new sales. This brings more customers into the shop and creates opportunities to explore accessories, service support, and long-term relationships.
Re-Frame strengthens the bike economy by helping shops solve challenges that have traditionally held back trade-ins. More activity. More momentum. More business for independent retailers.
A Better Path to Sustainable Mobility
Every trade-in contributes to a more sustainable future. Bikes that still have life left are given the chance to be refurbished and rehomed through trusted partners. Riders get access to premium ebikes at more accessible price points, and communities benefit from cleaner, smarter mobility.
“We are excited to announce the Aventon Re-Frame Powered by Upway to make premium ebikes more accessible than ever,” said Malte Homeyer, Global Brand Director at Aventon. “This program ensures more riders can experience Aventon’s design and performance, while giving our bikes a second life. This is a win for the environment, a win for our customers looking to upgrade, and a significant win for our Signature Dealers.”
Your Upgrade Starts Here
The Aventon Re-Frame Program is available now at Signature Dealers. Riders can learn more at aventon.com/pages/aventon-reframe-program.




